In episode 21, I have my good friend Thomas Plummer back on ahead of his appearance at the Fitness Business Summit this May.

This episode we discuss

The current state of play in the fitness industry
How most entrepreneurs build failure into their business before they even start
How location is important for a gym
Staffing Mistakes
Why you need to build a receivable base
Tiered Pricing Model
The importance of a paid trial
Retention 101
Numbers that drive your business
Key Performance Indicators for your fitness business

You can get your tickets by clicking this link¬†& entering the discount code ‘BLKBOX for a further discount.

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